SIS is a leading supplier of products and services to the online and retail betting markets. They deliver data, streaming, pictures and gaming content across a range of sports, with a focus on horse racing, greyhounds and football. 

see the results


Our Role

We have been a preferred digital agency for SIS over a number of years.

During that time we have:

  • Delivered three new websites for
  • Produced a Results Display across SIS’ horse-racing and greyhound-racing worldwide
  • Produced a Dynamic Scheduler that displayed forthcoming races across SIS’ TV channels
  • Produced UX/designs for the SIS greyhound track manager digital product

The results

The 2017 SIS website audience is a mixture of people seeking information about SIS’ services, as well as those involved in sports betting who like to read SIS news and other site content.

Traffic levels have increased steadily over time, and were boosted significantly after the recent redesign.  Many users have made the switch to mobile and tablet use. The new fully responsive site reflects this change in behaviour.

We have always proven the value of digital investment with SteadyGo. Through regular reporting and feedback we continuously improve how the SIS audience engages with the site.



Traffic increase


Bounce rate decrease


Average session duration